


Start your journey to stronger hair with the Wella Ultimate Repair Shampoo. This luxurious cream shampoo is the essential first step in the Ultimate Repair routine, designed to gently cleanse while kickstarting the rebuilding process for heat and bleach-damaged hair.
Powered by Wella’s patented technology, it combines Alpha Hydroxy Acid (AHA) to rebuild the bonds inside the hair and Omega-9 to replenish the outer barrier. It also features Metal Purifier technology, which detoxifies the hair by removing harmful metals found in water that can cause breakage and dullness, leaving your locks looking healthy, shiny, and smooth.
Why Your Hair Will Love It:
How to Use: Apply to wet hair and massage into a rich lather. Rinse thoroughly. For the ultimate results (repairing damage in 90 seconds), follow with the Ultimate Repair Conditioner and the Miracle Hair Rescue spray.
Ideal For: All hair types, especially those damaged by bleaching, heat styling, or environmental stress.
